Expo Insider

Booth Brilliance: How to Attract More Visitors at AMPP

Written by Tiffany Krevics, CEM | Aug 4, 2025 5:46:21 PM

Make your booth unforgettable with impactful trends and smart layouts—keep it bold, clean, and inviting.

Top Design Trends for 2025

  • Minimalist & Bold: Clean, open layouts with large typography and high-contrast visuals that demand attention 

  • Sustainable & Modular: Use eco-friendly, reusable materials and configurable structures you can adapt for different shows

  • Tech-Driven Engagement: Add touchscreens, gesture controls, AR/VR demos, and selfie walls to boost interaction and excitement


Quick Layout Tips

  • Keep it open and welcoming: Eliminate clutter, position demo zones near aisles, and offer lounge-style seating for relaxed conversations.

  • Play with height: Hang signs or lightboxes above the space to stand out in crowded halls 

  • Use vertical displays: Shelves and wall-mounted graphics increase visibility without sacrificing floor area 



Smart Highlights That Work

  • Live demos & interactivity: Hands-on product showcases draw crowds. Feature rotating demo times in walkthrough areas.

  • Engaging giveaways: Opt for eco-friendly branded items attendees will actually use, not toss—like reusable drinkware, seed paper, or tech accessories 

  • Photo-worthy moments: Create a selfie backdrop or branded zone to encourage social sharing and extend your booth’s reach 


Why It Works

  • Visitors notice bold, minimalist visuals faster.

  • Open and tech-powered designs boost curiosity and dwell time.

  • Sustainable touches and modular builds show brand responsibility and reduce costs over time.